Top 5 Personalization Apps in Estonia Q2 2023

In the second quarter of 2023, Estonia's top 5 personalization apps demonstrated diverse performance trends on a unified platform, combining data from both iOS and Android. Here’s a detailed look at their weekly downloads and revenue trends based on data from Sensor Tower.

Alexela saw a varied pattern in weekly downloads. Starting with 1.3K downloads in late March, it peaked at 1.7K in the first week of April. The numbers fluctuated through the quarter, ending with 1K downloads in the last week of June. Despite the fluctuations in downloads, the app did not generate any revenue during this period.

Pixel Shimeji - Desktop Pet experienced fluctuations in weekly downloads, starting at 400 in late March and peaking at 629 in the first week of April. After a significant dip to 139 in mid-April, the app's downloads rebounded, finishing the quarter with 460 downloads. Similar to Alexela, it did not record any revenue during the quarter.

Themes - Wallpapers & Widgets showed a notable increase in weekly downloads mid-quarter. Starting with modest numbers, the app saw a significant rise to 564 downloads by late May, eventually settling at 315 in the final week of June. However, it did not generate any revenue during this period.

Keyboard themes : fonts, emoji had a varied download pattern, with an initial peak of 825 in late March, followed by a dip and minor fluctuations, ending with 115 downloads in the last week of June. The app recorded minimal revenue, peaking at $2 in early May and again in the last week of June.

Neon Love Theme experienced a peak in downloads at 406 in early April, followed by fluctuations and a gradual decline, ending with 118 downloads in the final week of June. Like several other apps in this category, it did not generate any revenue during the quarter.

For more insights and detailed data on app performance, visit Sensor Tower.